"Going Pro" in Michigan. State Agency's Join Resources to Promote CTE and Fill the Skills Gap

“Going PRO” is a Michigan campaign designed to elevate the perception of professional trades and to showcase opportunities in a variety of rewarding careers.

A sizable professional trades shortage exists in Michigan and is expected to continue through 2024. Professional trades will account for more than 500,000 jobs in the Michigan economy, and approximately 15,000 new job openings are expected annually in the state during that time.

Wages for professional trades occupations is 45 percent higher than other occupations – $51,000 is the median annual salary for these jobs!

Opportunities exist in a variety of emerging industries including IT, healthcare, advanced manufacturing, construction and automotive. And many of the career fields do not require a four-year degree.

The Talent Investment Agency (TIA) was created to address the gap between workers with the right skills and employers in need of highly skilled workers for the jobs of today and tomorrow.

TIA joins the efforts of Workforce Development and Unemployment Insurance to integrate new workers into the economy and help those workers that have been in or out of the workforce transition into new jobs. TIA coordinates programs related to job preparedness, career-based education, worker training, employment assistance and unemployment insurance. 

TIA, along with the Michigan State Housing Development Authority, Michigan Economic Development Corporation and the Michigan Strategic Fund, are part of the Michigan Department of Talent and Economic Development.

For more information regarding the Talent Investment Agency visit www.michigan.gov/tia


Workforce Development is responsible for ensuring that Michigan has a skilled workforce to meet the needs of Michigan’s employers, working in collaboration with other state agencies and stakeholders, as well as the Michigan Works! Agencies, to develop, retain, attract and match talent to career opportunities in Michigan.

For questions regarding Workforce Development visit www.michigan.gov/wda or call 517-335-5858.

Pure Michigan Talent Connect is your launch pad for new jobs, careers and talent. It is an online marketplace connecting Michigan’s job seekers and employers, and serves as a central hub linking all public and private stakeholders who support Michigan’s workforce. Pure Michigan Talent Connect serves as the state’s labor exchange system.

Find out more about how to use this site by visiting the Tutorials page or reviewing the Frequently Asked Questions (FAQs).

Show your support of Pure Michigan Talent Connect by adding a web badge to your website.

For questions about Pure Michigan Talent Connect, click on “Contact Us” at the top of the page or call our Customer Contact Center M-F between 8 a.m. - 5 p.m. Eastern Time at 888-522-0103.



Go Pro Michigan